Who is he?

The founder of the blog, Gabriel Alix has always had an eccentric mind, is an outspoken man with a brash style, and is a true student of the game of hockey. His unapologetically authentic attitude is what makes him a formidable storyteller, journalist, and a brilliant speaker. Growing up watching Don Cherry on Coach's Corner, he had dreamed of playing hockey professionally, but because he didn't put in the effort needed to become a pro athlete, he chose the next best thing, creating his own media company to get closer to the game. When he got into the business of media, he swore to keep 2 promises: To advocate to better the game of hockey through honest journalism, and to entertain his audience as a promoter of the game.